HubSpot EPP

What is HubSpot?

HubSpot is a CRM platform with all the software, integrations, and resources you need to connect your marketing, sales, content management, and customer service. 

HubSpot’s CRM platform is made up of six core products for marketing, sales, customer service, content management, operations, and commerce. Each product in the platform is connected to the same underlying CRM database, providing you with incredible insight into every contact at each stage in their customer journey.

HubSpot | Software, Tools, Resources for Your Business 

As an Education Partner, WPU offers faculty and students a chance to utilize the HubSpot platform and integrate it in the WPU curriculum.

For Students

Students have access to the HubSpot CRM suite as well as tools and resources to help them utilize the platform and learn industry standard marketing, sales and customer service skills. Through HubSpot Academy students can identify Learning Paths relevant to their desired career and complete HubSpot specific and career relevant Certifications.

HubSpot also provides students with valuable Job Resources including:

• Resume writing templates and webinars
• Cover letter writing and interviewing tips
• Micro-Internship opportunities

Digital Marketing Course Name: MGMT XXXX-XXX

Students in Digital Marketing are encouraged to complete the following certifications:

• HubSpot Marketing Software Certification (5.14 hours)
• HubSpot CMS for Marketers Certification (3.09 hours)
• HubSpot Reporting Certification (4.48 hours)

How do I access certifications?

How can I (as a student) access my teacher’s EPP account to take HubSpot Certifications? (hubspotedu.com)

For Faculty

As part of the Education Partner Program WPU faculty has access to:

• Teaching Resources including full course Syllabi, Case Studies, Assignments, and
• Certifications which professors can assign from a multitude of options while tracking their progress through the EPP Portal.

WPU faculty who would like to explore HubSpot options or create their an account with the EPP Portal can email gbfi@wpunj.edu for more information.